Love Underground

The subways of Prague are doing double duty this month as a forum for the lovelorn. A man identified only as "A" has rented advertising space in 105 subway cars, apparently to attract the attention of a former sweetheart. The sentimental messages, such as "Dear M., the only thing you left me are the memories," and "I think of you all the time ... preparing eggs ... wearing my white T-shirt," softened hearts at the subway's ad agency, which charged "A" just US$125 for the ad space, a fraction of the usual price, and promised to charge the same in February, should "M" take longer to respond to the ads than her suitor expects. After that, "A" is on his own.

The subways of Prague are doing double duty this month as a forum for the lovelorn. A man identified only as "A" has rented advertising space in 105 subway cars, apparently to attract the attention of a former sweetheart. The sentimental messages, such as "Dear M., the only thing you left me are the memories," and "I think of you all the time ... preparing eggs ... wearing my white T-shirt," softened hearts at the subway's ad agency, which charged "A" just US$125 for the ad space, a fraction of the usual price, and promised to charge the same in February, should "M" take longer to respond to the ads than her suitor expects. After that, "A" is on his own.