*I have learned to turn impulse shopping in sleazy groceries
into a DARING INTELLECTUAL ADVENTURE!
'Puffs Plus'. Okay, that's a brand extension of the
time-honored 'Puffs' tissue label....
But jeez louise, man... who's the fine-arts major who
decided to turn a kleenex box into cartoon piece
of undersea decor? There's an OCTOPUS here, and
it's not even a Spongebob Squarepants ancillary
rights thing... we've reached a cultural epoch
in which cute octopi can sell kleenex!
And it's printed on one of those thin plastic
reflective-prism surfaces that show movement
from two different angles! Wow, those must
have plunged in China if they're able to animate
graphics on the side of a kleenex box, the
literal byword for disposability.
You know what? Somebody sat there and
brainstormed this cute female octopus with the
mucus and the hairbrushes, and since I'm a design
professor, I know exactly the kind of person that was!
I could buy that chick a drink and she would tell
me exactly how she got the suits to buy into that.
And I'd pat her on the back and tell her to get
out there and push the envelope! Giant squids!
Sea urchins! Plankton! The sea's the limit, sister!
