Link: IBM unveils energy efficiency plan | CNET News.com.
NEW YORK–Let the color jokes begin: With its new energy efficiency initiatives, Big Blue wants to go green.
At an event for press, analysts and business partners in New York City on Thursday morning, IBM announced it will be allocating $1 billion per year into a new initiative that has the goal of making IT infrastructures more energy-efficient. According to IBM, this will not only make companies and public organizations' data centers more environmentally friendly, it will dramatically cut down on energy costs.
"Think of it as a road map to green data centers," said Val Rahmani, general manager of infrastructure management services for IBM's Global Technology Services division. "We're going to lay that out and we're going to show how the pieces fit."
The company has aptly titled this initiative Project Big Green...
