
In an interview with Japanese site ITMedia +DGames, Sony president Kaz Hirai acknowledge the financial necessity for third party developers to make games for multiple platforms, but suggested they should take advantage of the PS3's special abilities.
During the interview, translated by Develop, Hirai says that making the most of a particular platform gives a game "extra flavour." For example, on the PS3:
Hirai: PS3-exclusive content gives games 'extra flavour' [Develop]