Homo Ludens Ludens - Gold Farmers - we make money not art
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Homo Ludens Ludens - Gold Farmers - we make money not art
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(...)
Ge Jin, a 30-year-old Shanghai native and a Ph.D. candidate at the University of California, San Diego, has shot a Gold Farmers, a documentary that delve into the background and lives of Chinese gold farmers.
Gold farming puts down the mechanisms that govern a universe in which everyone starts at the same level, no matter how rich their parents are, no matter how many degrees they've collected at the university. Players trying to work their way up according to the rules and in all fairness are the ones who get hit hardest by the practice of gold farming.
Watching the documentary, you can't help but feel some compassion for the gold farmers: they have very little free time, they are paid quite poorly to feed the whims of the Western consumer, they have to deal with the ire of a family who doesn't approve of what they do for a living, they must face the hostility of other players as soon as these realize that gold farmers are on their turf, their english is not good enough to enable them to communicate with other players, and they work hard. Don't be fooled, they don't sit there for hours just for the fun, most of their activity is extremely repetitive. In fact they would sometimes end their day at the "factory" by playing a real game in WoW. Just for the fun.
Chinese Gold Farmers Preview video (Ge Jin has uploaded more video previews):
I asked Ge Jin to discuss his documentary for the blog:
First of all, is the video on show at laboral only part of the documentary you are making or is it the full version of it?
have another 40 min. long version, but this one is complete in itself as a short version.
Gold farmers have the challenging task of constantly navigating between clandestinity and the need to advertise their service. I suspect that finding and getting the "gold farmers" to talk must have been difficult. how did you locate the players and how did you gain their trust?
It is indeed difficult to get into the exclusive "gold farming" circle. But I was lucky to have an old friend in Shanghai who was running gold farms from 2003 to 2005. This friend introduced me to some gold farm owners. But the reason that the gaming workers/gold farmers trusted me was mainly because I treated them with respect....