Following the report on today's Metal Gear Solid 4: Guns of the Patriots, here's a closer look at some of the game's marketing efforts. Pictured above, the GA-KO alarm clock, in-game.
Snake gets medieval, with this unlockable Assassin's Creed getup.
If the intensity of MGS4 is too much, you can always enjoy the lighter side of Snake and friends in the mobile phone application Ganbare Snake.
Snake carries around an iPod with him, and he can plays tracks too.
Characters of MGS4 love their Sony Ericsson mobile phones.
Need that extra kick? Find a bottle of "real" energy drink Regain as you play.
The t-shirt collaborations with Uniqlo.
Even the bad guys ride Triumph motorcycles in the game, but they stick to the Speed Triple model.
Images courtesy Konami
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