The recipe for cooking up a sweet multimedia phone? Take one part phone, mix two parts MP3 player, throw in some cool backlit buttons to impress the kids. Blend until creamy.
Sony Ericsson appears to have whipped up a crowd pleaser with the w995a. It features everything you'd expect from a music- and video-centric phone, with a couple bonuses to round out the package. Unfortunately, usability drawbacks and a lack of memory keep this from being the perfect multimedia phone.
The elegantly designed w995a doesn't deserve its awkward alphanumeric name. At 4 ounces, it sits comfortably in the hand, and the mechanism for sliding up the screen and exposing the keypad felt solid even after repeated use.
Because Sony conceived of the w995 as a media device, the button layout is relatively stripped-down and geared toward multimedia playback. In addition to the typical "call" and "end" buttons, the face of the handset sports four somewhat flimsy multipurpose softkeys and a decent four-directional D-pad. The right side of the phone is home to a set of playback controls, while the left side houses a puzzlingly large charging port.
In spite of the w995a's streamlined look, most buttons are far too recessed, making them difficult to push. It's especially irritating when the phone is in your pocket: Fiddling with ambiguous media controls means pausing a track when you intend to skip it and fast forwarding when you mean to turn the volume up.
Design quirks aside, Sony did an excellent job of cramming the w995a with features. As a quad-band GSM phone, it's set for world travel and supports both EDGE and 3G data connections. Stereo Bluetooth and reasonably reliable GPS functionality also are included. But honestly, the true draw of this device was its affinity for music, pictures, and video.
For starters, Sony's inclusion of a standard 3.5mm headphone jack instantly catapulted the w995a to rockstar status. It's rare we encounter multimedia phones that really get how audiophiles intend to interact with them, so not having to fiddle with headphone jack converters – or worse, crappy proprietary headphones – made the phone feel more like a traditional MP3 player.
