FOR IMMEDIATE RELEASE:
THOUGHT-CONTROLLED IN-FLIGHT ENTERTAINMENT SYSTEM IMPRESSES AEROSPACE LEADERS (((and, really, how could it not)))
Brainwave-controlled games and applications designed for use at 35,000 feet
are a big hit at On the Wings of Innovation aerospace conference.
WINDSOR, ON – Friday, June 30th, 2010
The global aerospace industry was treated to a sneak peek into the future of in-flight entertainment as Toronto's InteraXon demonstrated a prototype of their thought-controlled in-flight entertainment system to overwhelmingly positive responses. (((Overwhelmingly positive, but I wonder who was upset about it – maybe a couple of Toronto cops who pepper-gassed the place? Black Bloc guys put a brick in the brainwaves? These days, you never know.)))
The system was shown at On the Wings of Innovation, a global aerospace symposium organized by the Ontario Aerospace Council and the Ontario Government. Attendees including executives from Boeing, Bombardier and even Canadian Astronaut Bjarni Tryggvason (((Why are Canadian astronauts named "Bjarni"))) stayed long after the day's programming ended to play one of four brainwave-controlled games specifically designed for use at 35,000 feet.
“We think it's time that in-flight entertainment does more than simply distract you,” says InteraXon CEO Ariel Garten. “We create in-flight experiences the offer value even after the flight is over.” The suite of applications InteraXon has created for the conference includes a meditation trainer that helps travellers relax and an EEG Golf trainer that helps users improve their concentration, focus and even their golf game. (((In case you need to golf at 35,000 feet.)))
The system measures the brain’s electrical output and sorts them into waves. (((Ouch.))) The system reacts to alpha waves, associated with relaxation, and beta waves, associated with concentration. As the users relax or focus their thoughts, their brainwaves become the interface with which users control the game.
“Airline passengers are saying they want a more engaging experience or they want to rest comfortably. InteraXon's thought-controlledcomputing offers tremendous potential for delivering on both of those needs.” said Rod Jones, Executive Director of Aerospace Ontario, “InteraXon has world-leading technology and it's a marvellous illustration of the kind of innovative ideas that we find in Ontario.” (((I totally love the idea of neuralized Ontarians and wish these guys every success.)))
“InteraXon is working to bring thought-controlled computing out of research labs and into the mainstream,” explains Chris Aimone, CTO. “We help companies looking to engage in the exploding thought controlled computing space bring products and services to market.” (((You had me at "exploding thought controlled computing space.")))
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InteraXon (www.interaxon.ca) is a Toronto-based company that serves clients with custom thought-controlled products and experiences. They were most recently featured in Ontario House during the Vancouver Olympics, where they allowed users to control the lights on the real CN Tower, Niagara Falls and the Parliament Buildings using their thoughts alone from more than 3000km away. They were also featured at the Premier’s Innovation Awards in 2009 and 2010. Quickly becoming known for their impressive, innovative work, the company has rapidly established themselves as a global leader in thought controlled computing.
To view additional video featuring Apple founder Steve Wozniak trying InteraXon’s technology see:
http://www.youtube.com/watch?v=ywclyhmwUQY
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Media Contact:
Ariel Garten
[email protected]
416-598-8989
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