*There is nothing duller than an awards show. Which is why it's so exciting to watch these Spanish projection-map geeks RUNNING the award show, behind the scenes.
*Now imagine a situation where you get rid of the boring celebrities, and just make the projection effects interactive in real-time with the audience. You just give 'em live interaction: Wii bats, Kinects, an iPhone app, whatever. Just get rid of the celebrities and actresses entirely, in other words, and give those VJ geeks full control of a public immersive experience.
*The theater would instantly become a canonical AR space, and I'm betting you'd see some exceedingly interesting social effects. That tends to happen when you get rid of a polished media "scene" and valorize the efforts behind the scene.
Video Mapping Premis Gaudi / Making Of from Tigrelab on Vimeo.
"///// Animations and Video Mapping from Tigrelab for the third Premis Gaudi awards in Barcelona. broadcasted live on TV3 /////
"Credits:
"Javier Pinto y Mathieu Felix, Directors / Roman Torre, Digital Artist / Pelayo Méndez, Creative Coder / Fritz Gnad, Motion Design / Guillaume Caron, Animator / Carlos Fesser, Sound Design / Anna Perez Morera, Press
"Adrian Smith, the Design Stage / co-director of the Awards and Set Design."
