Gallery: Could This Clever Cigarette Design Help You Quit Smoking?
Photo: Yi Wen-Tseng01IMGP4967
Every cigarette in this pack has a filter of varying lengths. You can play Russian roulette with your smoking habit and grab at random.
Photo: Yi Wen-Tseng02IMGP4972
Or go about it more methodically, smoking the cigs with a longer filter first and making your way down the pack until there’s hardly any tobacco left in the cigarette at all.
Photo: Yi Wen-Tseng03IMGP4987
Like dieting, it’s not so much a matter of what you smoke, but how much you smoke. These cigarettes are perforated so they easily snap in the middle.
Photo: Yi Wen-Tseng04IMGP4989
This means less tobacco for you and your partner in crime every time you smoke.
Photo: Yi Wen-Tseng05box.374
It’s easy to lie to yourself. “I only smoked two full cigarettes today,” you might tell yourself (you smoked four). Tseng designed these smokes as a truthful reminder of how often you light up. Each pack is labeled by month, and each cigarette comes embossed with the days of a month on them.
Photo: Yi Wen-Tseng06IMGP4963
If you blow through all of June in a day, that might be a clue it's time to slow down.
Photo: Yi Wen-Tseng07IMGP4974
There’s nothing like guilt to change behavior. Each cigarette in this pack comes with an assigned number, so every time you flick a butt onto the ground someone can pick it up and find out who did it.
