Aug 12, 2014 6:30 AM

Gallery: Review: Kia's Luxury Sedan Takes Aim at BMW—And Misses

Josh Valcarcel/WIRED
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Kia's K900 is its first full-size sedan made for the luxury market.
Josh Valcarcel/WIRED
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The interior is swanky, stuffed with Nappa leather and real wood.

Josh Valcarcel/WIRED
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The LED headlights swing to light the road as you turn.
Josh Valcarcel/WIRED
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The 119.9-inch “world-class”—Kia’s words—wheelbase puts it at the same scale as the A8, 750i, and LS460. It’s a touch taller than those cars, but its profile looks less boxy and lower to the ground.

Josh Valcarcel/WIRED
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19-inch, chrome-finished wheels come standard.
Josh Valcarcel/WIRED
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The car is nearly silent on the road, thanks to double-paned windows and foam insulation packed into key parts of the body.

Josh Valcarcel/WIRED
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"Power soft-close door latches” make the doors close so quietly it’s hard to believe they’re made of steel.
Josh Valcarcel/WIRED
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The second row makes this a great candidate for livery car drivers whose clients don’t insist on Mercedes.

Josh Valcarcel/WIRED
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The VIP package nets you a head-up display (one of my favorite luxury features), so relevant information like speed and navigation directions are projected onto the windshield. If
Josh Valcarcel/WIRED
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The question is, will reasonable pricing be enough to make a prospective buyer take a K900 over an A8 or 7-Series?

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