Gallery: Transit Agencies Can Now Test New Routes in a Virtual World
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Urban Engines is launching an A/B testing program for transit agencies and private companies.
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The idea is to let companies try out different ways of moving their vehicles in the virtual world.
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A delivery company, for example, could use the system to change the number and type of delivery vehicles, their starting locations, and the time of day to see how quickly they could make a set of deliveries.
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The big development here is that Urban Engines is making the process easy for companies that don’t have unlimited time and resources to cobble together all the available data and test out different scenarios.
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Based on data it’s collected and analyzed over the past few years, Urban Engines can play with variables like weather, closed lines, and ridership.
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The startup hasn’t said how much it will charge for access to the system, but if it works as well as billed, it could be a big help for organizations interested in making things better, but without the resources to run pilot programs in the real world.