Gallery: The World's Largest Santa Convention Is Pretty Dang Jolly

  • Discovery Santa in Branson Missouri
    Photograph: Dina Litovsky/Redux
    01

    DiscoverSanta-01.jpg

    Brownie the Reindeer waits to march in the Parade of Red Suits.
  • Discovery Santa in Branson Missouri
    Photograph: Dina Litovsky/Redux
    02

    DiscoverSanta-30.jpg

    Steven from St. Petersburg, Florida has been working as a Santa for a year. He suns by the pool between panel sessions.
  • Discovery Santa in Branson Missouri
    Photograph: Dina Litovsky/Redux
    03

    DiscoverSanta-20.jpg

    Attendees aboard the Showboat Branson Belle look up at a drone snapping their picture as they set a Guiness World Record for largest Santa jingle.
  • Discovery Santa in Branson Missouri
    Photograph: Dina Litovsky/Redux
    04

    DiscoverSanta-26.jpg

    Santas participate in the SNO-lympics.
  • Discovery Santa in Branson Missouri
    Photograph: Dina Litovsky/Redux
    05

    DiscoverSanta-43.jpg

    Patrick Meehan from Kentucky has been a Santa for 27 years. He's wearing "Santa Casual"—a red Hawaiian shirt and Santa hat. His wife Elizabeth is helping him groom his beard.
  • Discovery Santa in Branson Missouri
    Photograph: Dina Litovsky/Redux
    06

    DiscoverSanta-41.jpg

    Discover Santa 2016 took place at Chateau on the Lake, a French-themed hotel in Branson, Missouri.
  • Discovery Santa in Branson Missouri
    Photograph: Dina Litovsky/Redux
    07

    DiscoverSanta-56.jpg

    Santas pose for pictures at a gala reception.
  • Discovery Santa in Branson Missouri
    Photograph: Dina Litovsky/Redux
    08

    DiscoverSanta-04.jpg

    A santa zips through a parking lot in Branson.
  • Discovery Santa in Branson Missouri
    Photograph: Dina Litovsky/Redux
    09

    DiscoverSanta-59.jpg

    Attendees all dressed up for a gala reception.
  • Discovery Santa in Branson Missouri
    Photograph: Dina Litovsky/Redux
    10

    DiscoverSanta-03.jpg

    Santas dressed in full regalia prepare for the Parade of Red Suits.
  • Discovery Santa in Branson Missouri
    Photograph: Dina Litovsky/Redux
    11

    DiscoverSanta-23.jpg

    Santas at dinner theatre aboard the Showboat Branson Belle.
  • Discovery Santa in Branson Missouri
    Photograph: Dina Litovsky/Redux
    12

    DiscoverSanta-02.jpg

    A Santa leans against a streetlight ahead of the Parade of Red Suits.
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