Let's say you're snapping a selfie with a friend. Center Stage will automatically widen the camera's field of view to ensure both people are in the shot. Now, if you have more than two people in the frame, it'll switch to landscape orientation so no one is cut off, even as you hold the phone in portrait. (You can manually rotate the camera orientation too.) That means there's less of a chance you'll drop your iPhone as you extend your hand out. It's smart, and I suspect we'll see a similar version of this feature on Android phones in 2026.
I trotted around Brooklyn with the iPhone 17 and the Pixel 10, a direct competitor at $799. For the most part, the iPhone 17's main camera delivered slightly sharper and more natural-looking results than the Pixel 10. The results from the ultrawide were very similar to the iPhone 17 Pro models and were far less noisy than the shots from the Pixel 10. It further demolished the competition in video capture—even trouncing the Samsung Galaxy S25 Edge—with better stabilization and brighter, sharper footage.
Photograph: Julian Chokkattu
Apple iPhone 17, 2X zoom.
However, one area where phones like the Pixel 10 and Galaxy S25 have an edge over the iPhone 17 is zoom. Both of those phones have a third telephoto camera that can zoom up to 5X or 3X, respectively. That's a big deal. You'll probably want to zoom in to capture your kid accepting their diploma, or your favorite musician on stage at a concert, or that cute bird sitting in a tree. There is no reason that one of the wealthiest companies in the world can't stuff a telephoto zoom camera in this phone when nearly every other competitor has it.
Barring this, you're left with a smartphone that delivers great battery life, has an excellent screen, top-tier performance, and a reliable dual-camera system with some of the best video capabilities. Apple has also bumped internal storage to 256 GB—high time! I love the color options this year, even if they're not as bright and fun as the iPhone 16 range.
The only question is how long 8 GB of RAM will be deemed “enough,” especially as artificial intelligence features increasingly demand more. It might be that some Apple Intelligence features in two to three years are only available in the iPhone Air and iPhone 17 Pro, since they have 12 GB of RAM, but Apple is no stranger to gatekeeping features. I don't think you need to worry about it too much. (How many Apple Intelligence features are you using right now?)
The main thing Apple has proved? Yet again, few people really need to buy Pro.