Over the past eighteen months, many of us shifted to work and school at home, getting at-home delivery for everything from clothes to groceries, and overall taking a step back to evaluate our home expenses. Pressure was put on all industries with calls to embrace innovation and for companies to step up and do their part to adapt to change. One company that has answered this call in the power sector is NRG Energy – demonstrating what power should, and can, be through its programs and initiatives.
In order to do many of the things we love, we need energy. You may not think about it much, but it’s all NRG thinks about! NRG is focused on helping customers find plans that fit their lifestyle. The company supports broader energy-efficiency initiatives and uses their "power" to support the communities where their customers live. Simply put, NRG gives customers a choice when it comes to their energy.
Elevating the standard
NRG supplies residential homes with electricity and natural gas, while focusing on rewarding customers and providing expertise on what’s best for the home. For example, in states throughout the Northeast, NRG offers plans that allow customers to earn cash back on their monthly bill or earn airline miles and other travel rewards through NRG’s partnerships with major airlines.
Beyond these perks, NRG offers programs designed for everyone—from contributing to local charities to reducing your carbon footprint. Here’s how.
Backing our planet
As energy usage increases, so do carbon emissions and atmospheric-damaging agents. NRG has stepped up to do their part to combat this by offering carbon offsets. A carbon offset represents one metric ton of carbon dioxide and other greenhouse gas emissions avoided or captured from the atmosphere. These carbon offsets can be generated through a multitude of projects, such as reforestation, renewable energy programs (e.g., wind farms), energy-efficient improvement in buildings and structures as well as landfill gas capture—to name just a few.
Carbon Offsets Powered by NRG lets customers choose between a one-time purchase or monthly subscription. It’s an easy experience and affordable, starting at just $5. NRG helps customers calculate their carbon footprint and then suggests which offsets to buy. If you don’t want to do the math, they have precalculated options, like how to easily offset your road trip or your recent shopping deliveries. NRG carefully sources their offsets by following high, third-party standards such as Verified Carbon Standard, Climate Action Reserve, and Clean Development Mechanism, ensuring that customers can contribute to a better future for all.
Empowering the community
NRG empowers its customers to help affect change by stepping up to aid local communities. NRG has contributed to charities1 through their Choose to Give program and customers can select an electricity plan that contributes to local charities, including several children’s hospitals. NRG makes an initial $50 contribution to these charitable organizations and then an annual donation equal to 1% of the supply portion of the customer’s electric bill.
By empowering their customers to help affect real change within their communities, NRG is changing the power industry simply by giving customers relevant and impactful choices for their homes and their communities.
To switch your home’s energy supply to NRG, visit pickNRG.com.
Source: 1. As reported by NRG
This story was produced by WIRED Brand Lab for NRG
